BUSINESS ADMINISTRATION COURSES
BA 111, 112, 211, 212 Seminars credit 1 hr. ea.
BA 130 Introduction to Business credit 3 hrs.
This course will focus on expanding students' business and non-business vocabulary. Students will learn to write business letters and memos. The course will also introduce internet technology and search strategies. Prerequisites: none
BA 230 Business Application Software credit 3 hrs.
This course focuses on selected applications of Microsoft suites particularly Excel, PowerPoint and Access. Students will receive hands on experience with a series of problem solving assignments.
BA 233 Math for Business and Economics credit 3 hrs.
This course is designed to provide students with a foundation of the mathematical skills that are normally required for success in studying an array of topics in Business and Economics. Course topics include simultaneous equations, coordinate geometry, graphing equations, differentiation, integration, maxima, minima, and points of inflection with applications in Business and Economics. Students will find that mastery of a calculator like TI83 is very beneficial. Prerequisite: Math 140
BA 231 Business Communication credit 3 hrs.
The course presents the elements for the construction of written communication of business, including memoranda, letters, and formal reports. Grammatical correctness is emphasized. In addition to applying basic language skills, students are introduced to basic research methodology used in business. Prerequisites: Eng 135; Eng 137; BA 130.
BA 235 Business Statistics credit 3 hrs.
The course is an introduction to statistical analysis, including measures of central tendency and variability, presenting and analyzing data, probability theory, discrete and continuous distribution, normal distribution, estimation of parameters, chi-square, regression, and correlation analysis, with the application of these techniques to business situations. Prerequisites: Math 138; Math 140.
BA 237 Business Law credit 3 hrs.
This is a course in the elements of commercial law as it applies to individual business firms. Special topics include contracts, bailments, insurance, credit instruments, and agencies. The case method is emphasized. Prerequisite: BA 130.
BA 308 Graduate Business School Preparation Strategies credit 0 hrs.
This course will include final readying of students for graduate school. The course will address such issues like the GMAT, and abilities for graduate school and associated professional career choices, and other curricular and associated matters that alert and ready students for placement opportunities. Prerequisites: Math 138, Math 140, Eng 135, Eng 231, Eng 232
BA 330 Quantitative Methods credit 3 hrs.
The course familiarizes the student with quantitative techniques used in decision-making. It covers probability, tests of significance, linear programming and Markov analysis, queuing theory, inventory models, and basic calculus with business applications. Prerequisite: BA235.
BA 433 International Business credit 3 hrs.
International and Multinational business firm, differentiation from domestic business firm; theories of international trade, cultural, legal, political, economic religious differences affecting international marketing, management challenges in an international environment. Exchange rate and balance of payments determinants. Prerequisites: Fin 330; Mkt 330; Mgt 330.
BA 311, 312, 411, 412 School of Business and Economics Seminar Series Credit 1 hr. each
Mgt 336 Advanced Human Resources credit 3 hrs.
Human Resource Management (HRM) operates in an ever-changing environment. HRM must respond to external organizational factors (e.g., technology advancements, globalization) as well as internal organizational factors (e.g., ethical decision-making). Therefore, this course addresses the various components of HRM including compensation, training, hiring, supervision and development of employees. These issues are covered at a more advanced level, using cases and simulation exercises. Prerequisite: Mgt 335, Mgt 330
Mgt 338 Entrepreneurship credit 3 hrs.
Characteristics of entrepreneurs, types and structure of enterprises, proprietorships, partnerships and corporations, franchises, minorities and women in business, creating business plans, market strategies, competitive analysis, design, operations and management plan, Financing: equity and venture capital; debt financing, banks, finance companies and government loans. Prerequisites: Mgt 330; Fin 330; Mkt 330.
Mgt 339 Ethical, Legal and Environmental Considerations in Entrepreneurship
The course curriculum covers the major legal areas required of a general manager: organizational structure, tax, corporate and individual liability, human resources, business licenses and environmental compliance concerns. The course will examine the effects of taxation on business organizations, including capital structure policies. Basic knowledge of the functions within a business, mastery of analytic and negotiating techniques, the ability to understand the external environment and formulate sound strategies, and the skills to make the transition from individual contributor to a manager and then to a leader. Prerequisites: Mgt. 330, Fin. 330, Mkt. 330, Mgt. 338
Mgt. 340 Effective Presentation and Communication for the Entrepreneur
The course will focus on the role of influence and persuasion through various methods to include the preparation of business plans, grants and requests for funding proposals. In addition to formal theoretical coursework as negotiations and communication students will practice presentations using various software tools including but not limited to PowerPoint, excel and access. Students will be required to practice role-plays and toastmaster exercises to build oral communications skills. Prerequisites: Mgt. 330, Fin. 330, Mkt. 330, Mgt. 338
Mgt. 341 Strategic Management & Accounting for Entrepreneurs
The course explores strategic management and accounting from the perspective of the entrepreneur. This course focuses on the application of current management and accounting systems to include but not limited to QuickBooks, Payroll software (ADP), Planning, Controlling and Management by Objectives principles. Students will explore and develop through application and practicums various various strategic management decisions, which are used to sustain growth and profitability in competitive markets. Prerequisites: Mgt. 330, Fin. 330, Mkt. 330, Mgt. 338
Mgt 430 Contemporary Issues in Management credit 3 hrs.
In depth examination of advanced and current business topics in Management. Topics may vary in keeping with developments in the management profession and interest of the faculty. An advanced paper will be required. Prerequisite: Mgt 335, Mgt 330
Mgt 431 Labor Relations credit 3 hrs.
This course examines labor laws as well as the issues surrounding labor organizations and management working to resolve workplace conflicts. Prerequisites: Mgt 335, Mgt 330.
Mgt 433 Organizational Theory and Behavior credit 3 hrs.
The course presents an integration of the internal structure of the behavioral aspects of a business organization. Emphasis is placed on the study of behavioral patterns necessary for effective management of business activity. Extensive use is made of case studies. Prerequisite: Mgt 330, Mgt 335
Mgt 436 Production Management credit 3 hrs.
A survey of the major operational functions of organizations, the course emphasizes the identification of major problem areas associated with these functions and the development of concepts and decision processes for dealing with problems. This course stresses the relevance of production in all organizations. Prerequisite: Mgt 330; BA330 Mgt 335, BA 235
Mkt 334 Marketing Channels credit 3 hrs.
In Marketing Channels, there is a determination of institutional attitudes found within the distribution process. Emphasis is placed on decision areas peculiar to wholesaling and the flow of economic goods through these areas. Prerequisite: Mkt 330.
Mkt 337 Consumer Behavior credits 3 hrs.
This course is designed to define, discuss, and apply the psychological, sociological, economic and anthropological influences on the purchasing and the consumption of goods and services by the ultimate consumer. It considers the consumer's decision process as well as the effects of both internal and external factors upon consumer purchasing behavior. The course emphasizes the application of consumer behavior theory to the development of viable marketing strategies. Prerequisite: Mkt 330.
Mkt 338 Pharmaceutical Marketing credit 3 hrs.
This course provides knowledge and skills for students with career interests in the pharmaceutical industry. The course examines industry issues such as a new product development and launch, pricing, advertising, personal selling, and distribution. Prerequisite: Mkt 330 or consent of instructor
Mkt 339 Internet Marketing credit 3 hrs.
Students will learn how to use the internet to enhance the marketing strategies of organizations. Students are expected to understand how to develop an internet marketing plan. The course will utilize online computer exercises and case analysis. The course will also introduce students to website design and development. Prerequisite: Mkt 330 or consent of instructor
Mkt 430 Contemporary Issues in Marketing credit 3 hrs.
This course examines areas that are of topical concern in Marketing. The purpose of the course is to make students aware of a current issue in the field of marketing. Environmental changes are occurring at a pace, which is unprecedented in the field of marketing. Marketing firms are facing increasing challenges in their attempt to keep abreast of these changes. New and emerging theoretical as well as practical applications of Marketing are the cornerstones of this course. Student should complete the course having deeper knowledge or being "experts" in a contemporary area of Marketing. Prerequisite: Mkt 330.
Mkt 431 Personal Selling and Sales Management credit 3 hrs.
This course focuses on developing skills required for a successful career in sales. The course will emphasize oral presentation skills through extensive role-playing. Additionally, students will learn how to develop and manage relationships with clients. The course will also highlight the activities required for successful sales force management (e.g., territory design, leadership development, motivation, and cost analysis). Prerequisites: Mkt 330, BA 130, BA 231 or consent of instructor
Mkt 432 Marketing Research credits 3 hrs.
The course is a study of research methods and procedures used in the marketing process. Particular emphasis is given to the sources of market data and the relationship of marketing research to the policies and functions of the business enterprise. Prerequisite: Mkt 337; BA 330.
Mkt 437 Marketing Management credit 3 hrs.
The course covers analysis, planning, and control of the marketing function. Emphasis is placed on the procedures and techniques of decision making relative to marketing problems. Prerequisite: Mkt 337.
Mkt 440 Internship credit 3 hrs.
The Internship integrates classroom study with planned and supervised experiences in business, government, and social institutions outside the formal classroom environment. Fieldwork experiences must be appropriate and lend themselves to direct supervision by an assigned coordinator. If fieldwork space cannot be secured off campus, positions at the College will be used to provide the equivalent experiences necessary to fulfill this requirement. Additionally, a senior research paper will be written.
Source: Benedict College Catalogue, 2007-2009. |
